WordPress.org

Plugin Directory

Server Side Tagging via Google Tag Manager for WooCommerce (GTM Server Side)

Server Side Tagging via Google Tag Manager for WooCommerce (GTM Server Side)

Beschrijving

Struggling with data loss due to ad blockers and privacy restrictions?

Conversios’ server-side tagging via GTM helps WooCommerce sites bypass ad blockers, increase data accuracy, and comply with global privacy regulations on browsers like Safari and iOS 14+.

With a no-code setup, the Conversios Plugin integrates with Google Analytics, Google Ads, Meta, TikTok, Snapchat, and Pinterest for multi-channel tracking using first-party cookies.

  • Free Plan: Get started with 300,000 server hits.

  • Pro Plan: Scale tracking with higher server hit allocation and advanced features for $499/year.

📢 User Feedback That Speaks for Itself:

⭐️⭐️⭐️⭐️⭐️ “All-in-One Solution with Exceptional Support!”

I’ve been using this plugin for several sites, and it has proven to be an outstanding all-in-one solution for managing tags and tracking across platforms. The integration is seamless, and the tool’s flexibility has made it an essential part of my workflow. What truly sets it apart is the phenomenal support team.

says @tizianokappa

Key Benefits

  • No-Code Setup: Quickly enable server-side tracking with pre-built data layers and automated configuration—no coding required.

  • Client and Server-Side Tagging GTM Sync: Use a single configuration to pass event data from both client and server-side GTM to destinations like Google Ads, Meta (Facebook), TikTok, Snapchat, and Pinterest.

  • One-Click Multi-Channel Integration: Set up tracking once and automatically sync event data across multiple platforms.

  • Ad Blocker-Resistant Tracking: Implement a custom loader to bypass ad blockers and ensure uninterrupted tracking of critical user events.

  • First-Party Cookie Extension: Prolong cookie lifespan for accurate user identification and event attribution, even on privacy-focused browsers like Safari and iOS 14+.

  • Optimize Conversions Across Channels: Enhance performance and maximize conversions on Google Ads, Meta, TikTok, and Snapchat through accurate, real-time server-side data.

  • Enhanced Conversions for Google Ads: Improve campaign attribution and boost ROAS by sending reliable server-side conversion data.

  • User Data-Driven Conversions: Improve your campaign results by using server-side user data to target audiences more accurately and increase conversions.

  • Optimized Site Speed: Improve page load speed and overall site performance by shifting tracking scripts from the browser to the server.

  • GA4 and Google Ads Reportings: Gain detailed insights with GA4 eCommerce reports and Google Ads performance analytics.

Pro Features

💼 Upgrade to Pro Plan ($499/year) to scale your server-side tagging with premium support and advanced features. See full pricing details.

  • Higher Server Hits Limits: Handle increased traffic volumes with an expanded quota beyond the free plan.

  • Expert Configuration Assistance: Get help setting up and optimizing server-side GTM, including conversion APIs.

  • Priority Support: Get faster responses for Pro feature inquiries. Reach out to us on support@conversios.io and Call/Whatsapp at +91 72848 54854

  • Quick Resolutions: Most queries are resolved within 24 hours.

How Conversios Server Side Plugin Helps Your Business:?

  • Prevent data loss with server-side tracking: Reliably track key eCommerce events like purchases and add-to-cart actions, even when users have ad blockers enabled.

  • Privacy-First Tracking: Safeguard tracking accuracy with first-party cookies, ensuring long-lasting data collection on browsers like Safari and iOS 14.

  • Boost marketing performance: Accurate, server-processed data enhances attribution and enables better ROAS across Google Ads, Meta, and TikTok.

  • Reduce wasted ad spend: Accurate tracking helps you optimize conversion-focused campaigns and maximize returns.

  • User Data for All Channels: Boost conversions and optimize attribution with server-side data. Achieve better accuracy through Google Ads Enhanced Conversions and improved Event Match Quality for Meta and other platforms.

How to Install?

  1. Install the plugin through the WordPress directory or upload the ZIP manually.
  2. Set up your Google Tag Manager (GTM) container using pre-configured templates.
  3. Automatically activate eCommerce tracking for events like purchases and add-to-cart actions.
  4. Send accurate, real-time data to Google Ads, Meta Pixel, TikTok, and other platforms.

Get started with server-side tagging today! Visit our full documentation for step-by-step instructions.

Plugin Integrations

  • Google Analytics 4 (GA4)
  • Server Side GTM (Google Tag Manager)
  • Google Ads (Conversion & Enhanced Conversions)
  • Facebook Pixel & Conversion API
  • TikTok Pixel & Conversion API
  • Snapchat Conversion API

Support

We are here to help you get the most out of Conversios! Whether you are setting up the plugin or troubleshooting an issue, our support team is ready to assist.

Get Help Anytime

Privacy Policy
You can view our detailed privacy policy here.

Diensten van derden

Deze plug-in integreert met de volgende services van derden om de functionaliteit te verbeteren:

  • Google API’s:

    • Gebruik:Toegang tot verschillende Google API’s voor functies zoals verificatie, gegevens ophalen en interactie met de diensten van Google.
    • Dienstvoorwaarden & Privacybeleid
  • Google Tag Manager:

  • Google Analytics:

  • Tatvic API:

    • Gebruik: Deze plugin gebruikt Tatvic API voor bepaalde functionaliteiten.
    • Privacybeleid

Schermafdrukken

  • Configuration Web Container, Server Container and Server Setup
  • Set Up Google Analytics 4
  • Set Up Google Ads
  • Set Up Meta Pixel and Conversion API
  • Set Up Ohter Pixels (Tiktok, Snapchat)
  • Google Analytics 4 and Google Ads Reporting Dashboard Screen.
  • Geavanceerde instellingen.

Installatie

  1. Unzip and upload the “server-side-tagging-via-google-tag-manager-for-wordpress” to the ‘/wp-content/plugins/’ directory.
  2. Activeer de plug-in via het menu ‘Plug-ins’ in WordPress.
  3. Go to “Conversios SST” settings and enter your Web and Server Container info and Server Side URL and, Configure additional options for tracking, such as GA4, Google Ads, Facebook, Tiktok and Snapchat.

FAQ

What is server-side tagging, and why do I need it?

Server-side tagging routes tracking requests through your server instead of relying on browser-side scripts. This bypasses ad blockers, ensures data integrity, and improves privacy compliance.

What should I do if events aren’t being tracked correctly?

Ensure your GTM container is correctly configured, and check if the required tags and triggers are active. For further assistance contact support@conversios.io.

How does this plugin handle ad blockers?

The custom loader bypasses ad blockers by routing data directly through your server.

What platforms does this plugin support?

Send reliable data to GA4, Google Ads, Meta Pixel (via CAPI), TikTok Events API, and Snapchat API.

How does the paid plan work?

The Pro Plan ($499/year) provides higher server hit capacity, expert tracking setup, and priority support to ensure accurate, uninterrupted tracking.View full details here

Can this plugin help with Google Ads enhanced conversion tracking?

Yes! It supports Enhanced Conversions via server-side tracking.

Does the plugin work with WooCommerce stores?

Absolutely! It automatically tracks key WooCommerce events such as purchases, product views, and add-to-cart.

Can I customize the events being tracked?

Yes, you can configure custom events using Google Tag Manager for specific business needs.

Can server-side tagging improve site speed?

Yes! By moving tracking scripts to the server, you’ll improve page load times and Core Web Vitals.

Beoordelingen

22 augustus 2024
I’ve been using this plugin for several sites, and it has proven to be an outstanding all-in-one solution for managing tags and tracking across platforms. The integration is seamless, and the tool’s flexibility has made it an essential part of my workflow. What truly sets it apart is the phenomenal support team. Whenever I’ve encountered issues or needed custom solutions, their prompt and expert assistance has been invaluable. Highly recommended for anyone looking to streamline their tracking and tagging processes!
Lees 1 beoordeling

Bijdragers & ontwikkelaars

“Server Side Tagging via Google Tag Manager for WooCommerce (GTM Server Side)” is open source software. De volgende personen hebben bijgedragen aan deze plugin.

Bijdragers

“Server Side Tagging via Google Tag Manager for WooCommerce (GTM Server Side)” is vertaald in 6 talen. Dank voor de vertalers voor hun bijdragen.

Vertaal “Server Side Tagging via Google Tag Manager for WooCommerce (GTM Server Side)” naar jouw taal.

Interesse in ontwikkeling?

Bekijk de code, haal de SVN repository op, of abonneer je op het ontwikkellog via RSS.

Changelog

1.1.0 – 17/02/2025

🚀 Major Update: Automate Tracking & Free 300K Lifetime Server Hits

  • 300K Free Lifetime Server Hits– Track server-side events at no cost.
  • Automated Web & Server Containers– Faster and easier setup with no manual effort.
  • Cloud Run Instance Automation– Hassle-free server-side tracking deployment.
  • New Wizard-Based UI– A step-by-step setup for a smoother experience.
  • Performance & Stability Fixes– Optimized speed and bug fixes for better tracking.

1.0.9 – 23/09/2024

  • More knowledge center documents added.
  • Fixed some Google ads and GA4 saving validation issues.
  • And minor user experience enhancements.

1.0.8 – 10/09/2024

  • E-commerce Reports added.
  • Fixed many bugs and make plugin stable.

1.0.7 – 14/08/2024

  • Verbeter de UI en gebruikerservaring.
  • Onze extensies pagina toegevoegd.

1.0.6 – 31/07/2024

  • Free vs Pro menu template updated
  • Zonder WooCommerce ontwerp breuk opgelost!

1.0.5 – 26/07/2024

  • Implementeer feedback van gebruikers over verwijdering en kleine UI wijzigingen.

1.0.4 – 22/07/2024

  • PHP 8.3 stabiel gemaakt

1.0.3 – 02/07/2024

  • Initiële release